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Frequently Asked Questions
What is Toronto’s Festival of Beer?
Where is the Festival held?
When is the Festival? What are the hours of operation?
What happens to the Festival if it rains?
Who started the Festival and why?
How long has the Festival be operating? What company is responsible for the Festival?
How many people attend the Festival?
How many exhibitors participate in the Festival?
Who determines which brands can exhibit at the Festival?
What will patrons learn at the Festival?
Who sponsors the Festival?
What is a ‘brand experience area’?
What is Toronto’s Festival of Beer doing to promote responsible drinking and to help the environment?
What is included with my ticket?
If advance tickets sell-out, will tickets be available at the gate?
Are there discount tickets for groups, organizations or designated drivers?
How do I get VIP tickets?
Will the use of a single sampling cup spoil the taste of the beer samples?
What do I need to bring with me?
What can’t I bring with me?
Is the Festival wheelchair-accessible?
How do I volunteer at the Festival?
Is there a lost and found?
Can I buy souvenirs or collectibles?
What is considered valid ID?
What is Libation Nation?
What is Toronto’s Festival of Beer?
See About the Festival for more information.
Where is the Festival held?
See Location for more information.
When is the Festival? What are the hours of operation?
The Festival will take place from August 5-8, 2010. Hours of operation can be found here.
What happens to the Festival if it rains?
The Festival takes place rain or shine…so come prepared!
Who started the Festival and why?
Greg Cosway is the President and owner. Greg attended Carleton University, after which he started “The Gourmet Beer Club of Canada”, the first venture of its kind in the country. This venture opened many doors in Ontario’s thriving beer industry, ultimately leading to the inception of Canada’s largest beer festival – Toronto’s Festival of Beer! It was Greg’s great passion for beer and the prospect of Toronto’s market that motivated him to start the Festival.
How long has the Festival be operating? What company is responsible for the Festival?
The Festival is entering its 16th year of operation. It is owned and operated by Beerlicious Inc., a subsidiary of Eventrix Partnership Inc. – a Toronto-based event development company.
How many people attend the Festival?
Approximately 30 000 beer enthusiasts attend the Festival. We’ve experienced growth in attendance over the last few years and are expecting this to continue in the future!
How many exhibitors participate in the Festival?
We have approximately 100 vendors participate each year. This includes beer, alcohol, food and beer by-products. To view our complete list of exhibitors for this year’s Festival click here.
Who determines which brands can exhibit at the Festival?
Exhibitors are selected on a case-by-case basis. Please see our Exhibitor page for contact information.
What will patrons learn at the Festival?
Patrons will be able to learn about Canada’s great brewing history, as well as the many different varieties of beer that both Ontario and the rest of the country have to offer. They will also have to opportunity to learn some great grilling tips and recipes from Ted Reader & Friends in the Grilling Tent.
Who sponsors the Festival?
Visit our 2010 Sponsors page to view all of this year’s great sponsors!
What is a ‘brand experience area’?
A brand experience area (BEA) is an area of the park that is dedicated to a specific brand or brewery. Each BEA will provide consumers the opportunity to experience a brand(s) in an environment that coincides with the lifestyle that the specific brand or brewery identifies or defines itself with. Click here to see what this year's BEAs are and what they're doing!
What is Toronto’s Festival of Beer doing to promote responsible drinking and to help the environment?
The Festival states in all Exhibitor contracts that it is mandatory for all employees serving alcohol or coming in contact with alcohol at the Festival be ‘Smart Serve’ certified. For more information on Smart Serve visit smartserve.org.
Festival management makes every effort to follow environmentally friendly practices, including waste reduction through the implementation of a reusable Festival cup instead of disposables. We have also reduced waste from disposable paper tokens by introducing reusable plastic tokens, which are stored for future Festival use. Lastly, management staff has also implemented a recycling program which includes collecting beer bottle empties for return at the Beer Store.
What is included with my ticket?
For all ticket information please visit the Ticket page.
If advance tickets sell-out, will tickets be available at the gate?
Should tickets sell out online prior to the Festival, it will be at Festival management's discretion to offer tickets at the gate. Be sure to get yours online in advance here.
Are there discount tickets for groups, organizations or designated drivers?
Discounts are strictly available for Libation Nation members. LN members receive $5 off the price of their first ticket. Visit LibationNation.ca to register today!
How do I get VIP tickets?
Festival Management has access to a limited number of VIP tickets which are solely available through contesting. Be sure to sign up for Libation Nation to for your chance to win!
Will the use of a single sampling cup spoil the taste of the beer samples?
The reuse of the plastic Festival cup and any residual product from the previous sample is not a huge concern for participating brewers. That being said, the vast majority of brewers have rinsing stations at their booths to clean the glass prior to pouring a sample.
What do I need to bring with me?
To make the most of your Toronto’s Festival of Beer experience you should consider bringing the following items;
- Water (store bought, unopened and under 1L)
- Sunblock
- Sunglasses
- Hat
- Comfortable shoes
- Camera
- Cash
- An appetite
- Bag for all the cool stuff you’ll get
- TTC token – please enjoy responsibly and don’t drink and drive!
- Valid photo ID
- Your ticket!
- Raincoat (check the weather before you leave home)
- No pets
- No children
- No opened water
- No food
- No chairs
- No coolers
- No large video cameras
- No cameras other than for personal use
Is the Festival wheelchair-accessible?
We make every effort to ensure all aspects of the Festival are accessible to everyone. However, we have to work within the boundaries of Bandshell Park. We provide portable toilets for patron use at various locations throughout the Festival, including a large, ramp-accessible, wide-door portable bathroom.
How do I volunteer at the Festival?
Festival Management does not have volunteer positions available. However you are welcome to contact a local brewer or retailer in your area and inquire as to whether they would welcome you as a part of their Exhibitor Team at the Festival. Although we do not provide contact information, the exhibitor list is constantly being updated and can be found here.
Is there a lost and found?
Yes, the lost and found is located in the Production Office on Festival grounds. After the Festival lost items are relocated to storage, so please contact info@beerlicious.ca with your contact information and a detailed description of the missing item.
Can I buy souvenirs or collectibles?
Toronto’s Festival of Beer merchandise is currently only available onsite at the Festival in the General Store. Be sure to stop by to choose from a great selection of items!
What is considered valid ID?
Your ID must be one of the acceptable forms of age identification, as set by the Province of Ontario through the AGCO. Health cards are not considered valid ID. The following are accepted forms of ID;
- Ontario driver’s license with a photo
- Canadian passport with a photo
- Canadian citizenship card with a photo
- Canadian armed forces card with a photo
- Liquor Control Board of Ontario BYID photo card
If you are coming from outside of Ontario and/or Canada, a valid driver’s license or passport stating that you are over the age of majority in Ontario (19+) will be required.
What is Libation Nation?
Libation Nation is an online community for food and drink connisseurs who like to stay connected and celebrate responsibly! Visit Libation Nation for more information.
Tickets for the 17th Annual Toronto's Festival of Beer will be on sale December 1, 2010!
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Cheers to another great year! Have some feedback? Email info@beerlicious.ca.
